Self-Service Systems in Restaurants: A Comprehensive Guide

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September, 2024
Self-Service Systems in Restaurants: A Comprehensive Guide

Self-service systems have evolved from a trend to a fundamental part of modern gastronomy. More and more restaurants are adopting digital self-service solutions that allow guests to place orders and make payments independently. This not only saves time and reduces errors but also creates a more flexible and modern dining experience.

But what exactly are self-service systems, and how can you and your customers benefit from this digital transformation?

What Are Self-Service Systems and How Do They Work?

At their core, self-service systems are innovative digital solutions that redefine the ordering process in restaurants. This isn’t some far-off future idea. It’s happening now, and it’s making a real difference for restaurants just like yours.

Imagine a customer walking in or sitting at a table. Instead of waiting for a busy server, they could look through your menu on a neat, easy-to-use screen. Or, they could simply use their own phone to see what you offer. They could take their time, pick their favorites, maybe add that extra drink or dessert they spot, and send their order straight to the kitchen.

What Digital Solutions Are Available for Self-Service in Restaurants?

There are generally two popular ways restaurants are doing this:

Easy-to-Use Screens (Digital Kiosks)

These are typically touchscreens placed where they’re easy for guests to access. Customers can tap their way through your menu, see pictures of dishes, make choices, and often pay right away. Afterwards, the order then zips directly to your kitchen. Self-order terminals, like those offered by ORDERMONKEY, are built with that in mind. By integrating POS and kitchen systems, orders will be processed automatically and error-free.

Ordering with Their Own Phone (QR Codes)

You’ve probably seen those little square patterns called ‘QR codes’, or which here at ORDERMONKEY, we call them ‘QR Webapp‘. Restaurants put these on tables, where guests can scan them with their phone’s camera to access a digital menu on their device. They can browse, order, and pay, all from their seat, without needing to download anything.

The best part? These systems are designed to be super simple for anyone to use. If you can use a smartphone, you’re already set to use these with ease.”

What Are the Benefits of Self-Ordering Systems For Your Restaurant?

When guests can order for themselves, it can truly change your business for the better:

  1. Things Run Smoother: Orders go right to the kitchen, fewer mistakes from handwritten notes or misheard requests.
  2. Happier Staff: Your team can focus on great service instead of just taking orders. Making their jobs less stressful and more enjoyable.
  3. Faster Service, Especially When Busy: More orders can be handled without needing more staff, and guests get their food faster.
  4. Guests Often Order More: With tempting pictures and descriptions, customer often try new things or add those extras to their order.
  5. Look Modern and Welcoming: Using up-to-date technology shows you’re keeping up with the times and thinking about customer convenience.
  6. Easy Menu Updates: Got a new special? Want to change a price? You can update your digital menu in minutes!

What Are the Benefits of Self-Ordering Systems For Your Customers?

There’s loads of benefits of utilizing self-ordering systems for your customers too!

  1. No More Waiting: They don’t have to flag down a server to order or pay. This is a big one for customer happiness.
  2. They Get Exactly What They Want: They can easily customize their order (extra cheese, no onions, you name it), ensuring they get their meal just the way they like it.
  3. Relaxed Ordering: They can take their time to look through the menu, especially helpful if they have dietary needs or are trying your restaurant for the first time.
  4. Clear and Simple: Digital menus with pictures and clear descriptions make it easy to choose.

With your customer in mind, modern self-service solutions like ORDERMONKEY offer multilingual interfaces, self-checkout with barcode scanning, seamless payment options, and more.

How Can Data from Self-Service Systems Drive Restaurant Growth?

These modern ordering systems don’t just take orders; they can also give you useful insights. You can start to see which dishes are most popular, what times are busiest, and what people often order together. A centralized management platform like ORDERMONKEY’s back office collects real-time data from terminals, QR web apps, and online shops alike.

The information from the system can help you make smart decisions, like planning your inventory better, creating popular meal deals, or knowing when to schedule more staff, turning every order into valuable business intelligence.

Ready for a Smoother, More Efficient Restaurant?

You’ve worked hard to build your restaurant. Now, let’s make it run even better.

At ORDERMONKEY, we specialize in making this transition incredibly easy and effective for restaurants of all sizes. We’ve helped businesses just like yours see real improvements in efficiency, guest satisfaction, and yes, their bottom line. We handle the techy stuff so you can focus on what you do best: creating amazing food and experiences.

Book a demo today and discover how ORDERMONKEY can support your journey to becoming a truly digital restaurant!

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Nicolo Manica
Head of Business development
Selise Group AG
Building 3, 3rd Floor,
Dubai Design District, Dubai, UAE

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Raphael Foucault
Head of Ordermonkey
Hospitality DACH

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Raphael Foucault
Head of Ordermonkey
Hospitality DACH